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Named by MEN'S JOURNAL + FITNESS among

"Most Highly Anticipated Books"

"This Is Not Your Father’s Book on Tweed - a worthy new addition to the menswear library (that) gives the wearers, makers, and lovers of tweed as much space as the fabric itself" - Eric Twardzik, Inside Hook


"Get this for your bookshelf, and also for your stylish friends who will appreciate the words within as much as the tweedy cover" - "The Want List" Urban Daddy

A riveting page-turner for true fashion fans, this non-fiction book delivers a comprehensive and entertaining look at the legacy of tweed while exploring contemporary use of the fabric in fashion, accessories, interior design, as well as costumes for film, television and stage. Learn how tweed influenced Chanel, Vivienne Westwood and Alexander McQueen. Read first-person accounts from menswear designers such as Alan Flusser and Joseph Abboud; interior designers like Peter Sandel; costume designers including Jane Greenwood; Savile Row tailor Norton & Sons’ Patrick Grant; leading creatives behind iconic menswear labels Paul Stuart, Cordings, and Ralph Lauren; as well as innovative sources Dashing Tweeds, Linton Tweeds and Magee1866 and so much more. Discover pivotal moments in tweed's history from its humble beginnings to its evolution as an essential part of couture runways, the wardrobes of royalty and the very rich, and today’s hopes for sustainability and inclusivity.

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